Pros:
- Filled
with details galore, covers
everything from A to Z
- Excellent
book for intermediate and
experienced web-based business
owners
- Includes
reference links to websites
Cons:
- Mostly
too technical for the beginner
Ever
seen 3Com's commercial where this network
savvy guy tries to explain to a business
owner how to setup a network for their
business? Rather humorous, I think. If
you haven't seen it, you no doubt will.
For those of you who have you'll know
what I'm talking about. At any rate this
commercial came to mind as I was reading
this book. I am quite a bit tech savvy,
but to be honest I'm not one to read
heavy technical books.
Don't
get me wrong the book is jam packed with
loads of details so if you had a question
about host connectivity you could easily
find the answer in this book. Along with
most all of your other e-commerce related
questions. The first few chapters went
real slow, in fact I skimmed some of
them. A few of the chapters did interest
me though, but basically this book is
meant for those who already have a
background in e-commerce. Some of the
information in the book I did not agree
with and was questionable, but for the
most part the author knew what she was
talking about.
The book
has a total of 18 chapters, those topics
are:
1 - The
E-Commerce Phenomenon
2 - Design Your Site
3 - Let's Build It!
4 - Server Hardware
5 - Redundancy
6 - Connectivity
7 - Security
8 - Software
9 - E-Commerce Software
10 - Quality Assurance
11 - Web Site Maintenance and Management
12 - What Are the Costs?
13 - Consultants and Vendors
14 - Web Hosting Services
15 - Marketing a Web Site
16 - Customer Service
17 - Logistics and Order Fulfillment
18 - The Future
Overall,
the information content was very
impressive and is best suited for those
of you who are big "techno
geeks" in e-commerce. You'll find
this to be a valuable resource for you.
If you have a background in e-commerce
already and want to learn ways to making
your web-based business more successful
this would be a good book for you, also.
To get a
copy of "The Complete E-Commerce
Book" and for more reader reviews
click here: http://www.merchantseek.com/completeecom
Review
by: Jim Conley II, CEO/Founder
of MerchantSeek.com
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